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Instantly Use These Techniques And Strategies PROVEN To Make Them Miss!

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How do most tennis points end??

That's the question I've asked my students more than any other over the last 21 years. 

I've asked it so frequently because the answer reveals the solution to high quality, winning tennis and yet most players are completely unaware of it. 

The answer is "ERRORS". 

It might shock you that even at the most elite, world class level of tennis 7 out of every 10 points ends with one player or the other hitting the ball wide, long, or into the net. 

Unfortunately, for the rest of us mere mortals, the numbers skew even more towards mistakes. 

Here's the data to prove it thanks to Warren Pretorious at Tennis Analytics: 
What you're seeing is the ratio of total errors to total winners for pros, college players, top juniors and every day amateur players like you and me. 

The pros are hitting the ball and missing TWICE as often as they hit a winner!

That includes serves, returns, groundstrokes and volleys. All shots. 

Meanwhile, elite juniors make about three times more errors than they hit winners...

...and the rest of us are hitting FOUR times more errors than winners. 

The tactical conclusion is simple. 

Focus on what shot selections, tactics and strategies cause the most opponent errors and you'll have the best results with the least amount of effort. 

Unfortunately, most tennis players fixate on the other end of the spectrum.  They desperately try to develop ball-crushing power to emulate the winners they see their favorite pros hitting in highlight reels:
The result: mountains of errors, countless losses to opponents with lesser skill and a growing frustration with their tennis experience. 

If only they knew there was an easier path to winning tennis. 

A path that forces errors out of their opponents instead of making all the errors themselves.

Now there is. A brand new online training program for passionate tennis players who want better results fast:
Within "Make Them Miss" you'll discover the positions, targets, patterns and techniques that result in maximum discomfort for your opponents. 

The added stress from the strategies and tactics you learn will result in more opponent errors - the MOST important part of every tennis match. 

Apply what's in the program and your matches will transform like this:
Does it really work?

Here's what people are saying after applying what they learned in the FREE sample videos we published on YouTube earlier this week:
Those results came by applying just the tip of the iceberg! 

Imagine how your tennis results will transform when you apply what you learn in the full Make Them Miss training program...

Here's What You'll Learn That Will Pull Errors Out Of Your Opponents Like A Magnet:

Apply just one or two of the lessons in these modules and you'll be able to keep your opponents off balance, off rhythm, and spraying the ball...

Nothing makes tennis players more uncomfortable than changing your groundstroke height, depth, spin or pace at the exact right strategic time. This series of videos will show you precisely how to do that to force more errors. 
Time to get creative! These special patterns of play will really throw your opponents for a loop because they maximize combinations of different tempos and rhythms. Put them into play against your most steady foes. 
Having multiple "tools in your toolbox" is critical for success at the net, especially in doubles. That's why you'll learn these special patterns of play that go against the grain. They'll keep your opponents guessing and off balance. 
Learn step by step how to expertly execute the backspin lob, forehand and backhand rally slice, the deep, floating backhand slice and drop shot. Detailed drills and techniques are included for each shot so you can master them FAST.
Time to ramp things up with the topspin lob, forehand and backhand short, dying slice, squash shot and deep, low, penetrating slice. These tools will knock your opponents off balance and force errors. Simply follow the drills!
Your net play toolkit is about to explode after adding the topspin volley, volley lob, drop volley, carioca backhand approach and forehand slice approach! Finally have a fully rounded net game so you can creatively attack and force errors.

You'll Get 43 Singles And Doubles Strategies + 15 Techniques You Can Use In Your Very Next Match - Guaranteed To Make Them Miss!

In total, more than 50 lessons at your fingertips. Insights that would take you years of lessons to acquire the "old fashioned way", not to mention thousands of dollars in lesson and clinic charges. 

Click the button below to sign up NOW at a special introductory price! 

Plus... I'll instantly send you a FREE login to my online Academy

I want to make sure every other part of your game is transformed as well! That's why when you sign up today for a Make Them Miss membership you'll receive a complimentary month of unrestricted access to to my most comprehensive online coaching: Essential Tennis Academy. 

Inside you'll learn how to hit forehands with more power, backhands with more consistency, serves with more kick and EVERY other tool you could possibly want in your toolbox. It's an A to Z solution to all your problem areas! 

But don't just take my word for it... join risk free!
Here at Essential Tennis, I've spent the past 13 years creating the most high quality and effective tennis instruction resources designed to completely transform the games of amateur athletes like you. Over 15,000 players have trusted me in joining my paid programs and I'm so committed to getting you results like I did for them that if for any reason you don't feel Make Them Miss completely lived up to the hype, just email me at support@essentialtennis.com or call me at (773) 257-3717 and ask for your money back and I'll give it to you... and you can keep the all of the course materials as my way of saying "thank you" for giving them a try.

I do this so you don't have to second-guess investing in yourself... join today and go through all of the materials completely risk-free for 60 days!
Join Today and Get All of These Bonuses
  • Essential Tennis Academy - Unlimited access for a full month to all 76 coaching modules focusing on technique, fitness, mental toughness, strategy, and everything else in between. You'll also be able to access more than 100 feeding, rallying, and partner drills in the Academy Drill's Library, weekly LIVE coaching calls with Ian on the court, "Tip of the Day" inspirational messages from Ian, VIP coaching library showing the game transformation of 36 real life students and much, much more!  $97 Value
  • ​​Live Q&A with Ian - Get your invitation to an exclusive, living room coaching session with Ian to answer YOUR questions about tennis improvement. This will be your chance to get personal help so Ian can quickly break down your personal roadblocks and help you make it to the next level of play fast. You can ask about how to beat your nemesis, how to train for better play, or even how to fix a technique flaw that has you stuck!  $97 Value
  • ​Private Member's Group - Immediately after signing up for the program you'll be invited to join a private, online group that's exclusively for students who have supported Essential Tennis financially. Here you'll be able to post questions for the ET coaches to answer, get feedback on your strokes, participate in live streamed coach Q&A's, and be inspired by your fellow students. It's the perfect place to engage with equally committed players and get personalized insights.  $197 Value
  • Emergency Button Support - From time to time ALL tennis players feel frustrated and stuck in their progress! It's critical to have support during those periods so you can break free and continue down the right path. That's exactly what this special training module has to offer. It's the culmination of over 70 years of coaching experience between Megan, Kevin and Ian as they share stories about difficult times and what helped them make it over the hump of disappointment. These are critical insights for any player who takes the game seriously.  $47 Value
  • ​Plus... we've got a few other surprises in store for our Make Them Miss members, but you'll only get them inside... so don't wait!
Total bonus value: $438
Sign up today and you can have LIFETIME access to Make Them Miss plus all the bonuses above for less than the cost of ONE tennis lesson: just $67

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What Are You Waiting For?
It's time to learn exactly how to use positioning, targets and techniques to your advantage so you can force more errors out of your opponents, win more easily, and finally start beating the players you should.  

Still Have Questions? We've Got Answers!

What if I'm an advanced level player? 
Don't fall for the trap of thinking "make them miss" is a beginner level principle. I've used the exact same approach with students all the way up to the 5.0 level with incredible results. While offense and weapons are critical at high levels of play the foundation of winning tennis remains the same: forcing more errors from your opponent than you make. Take a look at the graph above - 70% of professional level points end with somebody making an error! 
What if I'm a doubles player?
Forcing errors is just as important in doubles as it is in singles, if not MORE! Doubles requires a wider range of shots to be competitive since half the time you start at the net and half the time you start at the baseline. Adding just a few of the 15 techniques in Make Them Miss to your toolbox will open up completely new options for you. Plus, there's a special series of strategy videos especially for doubles patterns! 
Can videos really make my tennis game better?
The answer to that question is a resounding "YES!" Essential Tennis has been creating self-learning resources and programs for more than a decade and have helped millions of players improve in more than 100 countries around the world. During that time we've learned a thing or two about how to use digital content to relay knowledge, explain concepts, and most importantly inspire ACTION so you'll actually put in the work needed to see big, positive improvements. 
When is the deadline to sign up?
We're so excited to launch Make Them Miss this week, and are keeping it at the lowest price it will ever be for a few days. Once that time passes we'll be closing the doors to the program to support players on their journeys and to host the LIVE Q&A session with Ian. We will re-open the program later but probably not until 2025 and it will likely be at a considerably higher price... so get in now at the lowest price ever!
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